TikTok campaign targets younger boaters

June 16th, 2022

To further engage the next generation of boaters, Discover Boating, an online resource for recreational boating sponsored by the National Marine Manufacturers Association and the Marine Retailers Association of the Americas, recently launched a pilot campaign on TikTok to tell the industry’s story through influential content creators who encourage their engaged followers to get on […]

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Viking Group chair wins congressional primary

June 15th, 2022

Robert Healey Jr., chairman of Viking Group, won the Republican primary for New Jersey’s 3rd Congressional District. Healey will face incumbent Congressman Andy Kim in the general election on Tuesday, November 8. Aside from his corporate responsibilities, Healey’s philanthropic activities include board positions on the Healey Education Foundation, which helps Catholic schools become self-sustaining and […]

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2021 sailboat sales trends report now available

June 14th, 2022

The National Marine Manufacturers Association (NMMA) Sailboat Sales Trends section of the 2021 U.S. Recreational Boating Statistical Abstract is now available. The data show retail unit sales of sailboats increased 20% compared to 2020. Other key insights from the report include: Sailboats accounted for $126.1 million in sales in 2021.Exports of sailboat units from the […]

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MARAD announces new Marine Highway Project designations

June 9th, 2022

The U.S. Department of Transportation’s Maritime Administration (MARAD) announced the immediate designation of four new Marine Highway Projects as part of the America’s Marine Highway Program (AMHP) located in North Carolina, Alaska and Puerto Rico. These projects now have access to record levels of funding through the Bipartisan Infrastructure Law to help address supply chain challenges. […]

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Free employment branding webinar offered by ATA

June 8th, 2022

The Advanced Textiles Association (formerly IFAI) is offering the webinar “Employment Branding–What message does your brand send?” The webinar, which is free for ATA members and $39 for non-members, will take place June 22, 2022, from 12-1 p.m. CST. Webinar presenter Rita Revels, president & CEO of the Employers Network, has more than 20 years […]

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New powerboat sales normalizing, outpace pre-pandemic levels

June 7th, 2022

The National Marine Manufacturers Association (NMMA) reports new powerboat sales through Q1 2022 are showing signs of normalizing following two years of historic growth. In the first quarter, new powerboat retail sales totaled 54,000 units, down 20% compared to Q1 2021, while continuing to surpass pre-pandemic levels, up 20% from Q1 2019’s 45,000 units. “Not […]

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Submissions open for the 2022 IBEX Innovation Awards

June 1st, 2022

The International BoatBuilders’ Exhibition & Conference (IBEX) will be hosting the Innovation Awards program during this year’s event, taking place September 27-29 in Tampa, Fla. New product entries are now being accepted through August 16. The IBEX Innovation Awards showcase outstanding marine product development to the recreational boating industry and beyond. The program is managed […]

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