Video campaign promotes boating
Published On: May 1, 2010Categories: Industry News
The Discover Boating campaign released four videos showcasing American’s love of boating. Created from the winners of the 2009 i-Discovered Boating video contest, the videos feature personal stories from boat enthusiasts and address five aspects of boating: fishing, powerboating, cruising, sailing and watersports.
The campaign focuses on improving the boating experience and building interest in recreational boating by showcasing the benefits, affordability and accessibility of the boating lifestyle.
The videos are scheduled to run on the Outdoor Channel and on national websites, including AccuWeather, Marinas.com, Outdoor Channel.