NMMA acquires American Sportfishing Association’s consumer shows

Published On: November 3, 2015Categories: Industry News, News

The National Marine Manufacturers Association (NMMA) has acquired the rights to American Sportfishing Association’s (ASA) four consumer shows: Chicagoland Fishing Travel & Outdoor Expo, the Greater Philadelphia Outdoor Sportshow, the World Fishing & Outdoor Exposition, and the Saltwater Fishing Expo.

With the acquisition, NMMA will bring on two full-time employees from the ASA to run the shows and maintain the former ASA New Hampshire office. Tod Alberto will remain show manager and Julia Bubar will remain assistant show manager.

NMMA will also partner with the ASA Consumer Show Committee to provide strategic direction to help expand the fishing component at NMMA shows and to help increase sales for fishing tackle manufacturers.