The latest Monthly Recreational Boating Industry Data Summary report from the National Marine Manufacturers Association (NMMA) indicates that new powerboat retail unit sales are down 9 percent.

This decline covers the rolling period from May 2024 through April 2025. A total of 64,883 new boats were sold through April, down from 71,321 in 2024.

Notable year-over-year declines occurred for new pontoons (down 19.5 percent), jet boats (down 19.9 percent) and wake boats (down 14.3 percent). Freshwater fishing boats and yachts remained relatively flat.

“While economic fundamentals remain relatively intact, shifting consumer psychology is weighing on durable goods like boats. Higher interest rates, tighter credit and perceptions of economic uncertainty are converging to create a more hesitant buyer,” NMMA says in a press release. “Despite softer sales, outdoor recreation demand remains structurally resilient.

“As the industry looks ahead, key opportunities lie in aligning marketing, product offerings and retail partnerships with evolving consumer preferences. NMMA’s Monthly Recreational Boating Industry Data Summary and quarterly Marine Leadership Barometer will continue to provide forward-looking insights to guide member decision-making.”