Diversifying beyond marine

May 1st, 2018

There’s value in diversifying beyond boats for marine fabricators, like steadier work and income flow, but the move may not be smooth sailing for every business; careful evaluation is critical to avoid sinking. Business owners are often given conflicting advice. On the one hand, they are cautioned about the dangers of “putting all your eggs […]

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Word-of-mouth marketing still works

January 1st, 2018

Mathew Rice was frustrated last year when he couldn’t find anyone near his Fremont, Ohio, home who could make an enclosure for his Maxum 2800 Sport Cruiser without at least a three-month wait. So Rice decided to purchase the necessary equipment, get some training and do the job himself. “I told my wife, ‘I’m going […]

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